Elevate partnered with a leading global law firm, operating in over 40 countries, to transform trademark management, centralising operations to deliver speed, precision, and cost efficiency.

Challenge

A leading global law firm needed to scale its trademark operations to support a growing client base while preserving speed, precision, and cost control. Managing large trademark portfolios across jurisdictions posed several operational challenges:

  • Identifying the most effective databases per region for comprehensive coverage
  • Ensuring rapid turnaround for high-volume trademark searches across multiple regions
  • Balancing cost-efficiency with high-quality trademark results
  • Efficiently allocating resources between proactive trademark searching and reactive infringement monitoring

Solution

To streamline operations and improve cost efficiency, we delivered centralised, expert-led trademark search and monitoring services, accelerating turnaround times, quality, and global coverage. Here’s how we did that:

  • Eliminated infrastructure costs by routing all searches through Elevate’s premium paid database access, removing the need for the firm’s direct subscriptions
  • Reduced turnaround times for high-volume trademark searches with expedited and super-expedited processing options
  • Introduced volume-based pricing with discounts to optimise costs for large-scale portfolios
  • Improved consistency and accuracy by deploying a dedicated team of search and monitoring experts

Impact

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Increased trust in the firm’s trademark search and enforcement capabilities

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Strengthened brand protection strategies, reducing potential risks for global enterprises

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Achieved up to 60% cost savings through optimised workflows

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Broader global reach, enabling support for a wider range of international clients

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Improved proactive risk management, allowing early detection of potentially infringing trademarks and mitigating financial exposure

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